Youtube has launched a new page called “Youtube Fashion” to capitalize on style and beauty content that attracts millions of viewers to its platforms. The number of Fashion & Beauty channels on Youtube has grown more than 6X from 2014 to 2018. In 2018 beauty videos generated more than 169 billion views on YouTube.
YouTube.com/Fashion, will better organize beauty and style videos from top content creators. It will also have industry collabs, live streams from the runway, inside looks into the fashion industry, behind-the-scenes video, vlogs from fashion icons and more.